July 2005 - UNICEF sponsored Sisu Samarakshak, a computer programme that provides information on key messages pertaining to women’s health, nutrition, child development and safe motherhood, received the GOLD Award in e-health category of the Manthan Awards on July 23rd at New Delhi, at a glittering ceremony.
While giving the award Mr. Osama Manzar, Chairperson of the Jury made a special mention of SSK and said that, “SSK was the most appropriate portal amongst all the entries which catered to all the requirements of the standards for the award, namely, icons, graphics, audio and local language content.” Mr. Michel Saint-Lot, UNICEF Representative for the State of Andhra Pradesh and Karnataka received the award on behalf of UNICEF.
SSK is a good example to strengthen and streamline the massive outreach of the Integrated Child Development Service (ICDS), the public health system, the education system, as well as the strong self-help group movement and made more effective through application and integration of information technology.
Inspired by the World Summit Award (WSA) - in order to select quality e-Content and promote creativity and innovation in the development of new media applications in India, The Manthan Award 2004-2005, is organized in India by Digital Empowerment Foundation, India and PlaNet Finance India. The award was bestowed by the sixteen member jury after a thorough check amongst the 104 nominations received from twenty-one states for the eight categories prescribed in accordance to the WSA. The Manthan Award stands out as a unique contest for showcasing and networking platform for e-Content products and a unique chance for producers to receive recognition outside their existing markets and customer communities.
About Sisu Samarakshak
SSK is a unique initiative to bridge the digital divide through local linkages. It attempts to reaffirm UNICEF objectives to consider how traditional outreach and development services can be supplemented and “e”-enhanced to be mainstreamed into the information revolution. SSK is a good example to strengthen and streamline the massive outreach of the Integrated Child Development Service (ICDS), the public health system, the education system, as well as the strong self-help group movement and made more effective through application and integration of information technology.
Using touch-tone screens/ mouse, pictorial and audio interface, SSK aims to accomplish the following:
• Based on the lifecycle model with strong emphasis UNICEF’s integrated early childhood development (IECD) framework (UNICEF Early Childhood) provide access to accurate up-to-date information on issues related to human development, including child health, development, nutrition; maternal care; HIV/AIDS prevention; safe water supply and sanitation & hygiene.
• Equip frontline development workers with information to enhance ability to accurately convey development messages and facilitate desired behavior change and be linked to on-the-job training
• Augment current programme supported by the state governments and UNICEF and accelerate achievement of goals pertaining to children’s and women’s development.
With experts endorsing the technical superiority of SSK as an ICT tool in India it would be interesting to watch how the international jury at WSA sees its potential to make a difference.
* Sisu Samarakshak means ‘Child Protection’ in Telugu, the language spoken in Andhra Pradesh.