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Radio Jockeys Lend Their Voice To Polio Eradication
" NEW DELHI, 15 October 2011 – As India inches closer to its goal to eradicate polio, on-going initiatives are being scaled-up to reach the goal as soon as possible, such as effectively engaging media – "

A participant airing his views during an interactive workshop with radio jockeys for polio eradication.

NEW DELHI, 15 October 2011 – As India inches closer to its goal to eradicate polio, on-going initiatives are being scaled-up to reach the goal as soon as possible, such as effectively engaging media – both print and electronic – to spread the message on polio immunization and associated risk factors. Building media as polio advocates is one of the key elements of strategic communication support to the ‘last mile’ polio eradication efforts.

Yachna Sharma, RJ from Fever 104 FM, Mumbai

 
 
 
 
 
 
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